{"id":24690,"date":"2023-01-03T22:23:18","date_gmt":"2023-01-03T21:23:18","guid":{"rendered":"https:\/\/ginvest.es\/\/el-valor-del-creixement\/"},"modified":"2023-06-23T09:05:33","modified_gmt":"2023-06-23T09:05:33","slug":"el-valor-del-creixement","status":"publish","type":"post","link":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/","title":{"rendered":"Back to basics. El valor del creixement"},"content":{"rendered":"<p>&nbsp;<\/p>\n<p>El <strong>preu de l\u2019acci\u00f3 d\u2019una empresa<\/strong> en borsa \u00e9s la suma del component racional (valor per fonamentals de l\u2019empresa) i el component irracional (comportament de l\u2019inversor segons el seu nivell de confian\u00e7a, reflectint la valoraci\u00f3 que fa d\u2019ella).<\/p>\n<p>En canvi, el <strong>preu d\u2019una empresa<\/strong> \u00e9s la valoraci\u00f3 per fonamentals d\u2019aquesta. Inclou la part tangible, \u00e9s a dir, b\u00e0sicament els fluxos de caixa futurs que s\u2019espera que l\u2019empresa generi i la part intangible, la resta.<\/p>\n<p>Si analitzem m\u00e9s detalladament aquest \u00faltim punt veurem que la valoraci\u00f3 d\u2019una empresa dep\u00e8n de la valoraci\u00f3 que es faci de cadascun d\u2019aquests seg\u00fcents factors:<\/p>\n<p>\u2013 Oportunitats de creixement<\/p>\n<p>\u2013 Avantatge competitiu<\/p>\n<p>\u2013 Governan\u00e7a sostenible<\/p>\n<p>\u2013 Balan\u00e7os financers s\u00f2lids<\/p>\n<h3><\/h3>\n<p>Fins fa pocs anys, la valoraci\u00f3 d\u2019una empresa se centrava fonamentalment en l\u2019\u00faltim punt: l\u2019an\u00e0lisi dels balan\u00e7os. Ja que, el creixement futur era bastant predictible.<\/p>\n<p>Per exemple, una f\u00e0brica de galetes que anava incrementant vendes, fins que arribava al l\u00edmit de la seva capacitat productiva, llavors havia de construir una nova f\u00e0brica per a satisfer la demanda creixent. \u00c9s a dir, ingressos i despeses eren bastant predictibles.<\/p>\n<p>Actualment, el m\u00f3n \u00e9s cada vegada m\u00e9s disruptiu, els canvis penetren i s\u00f3n adoptats cada vegada m\u00e9s r\u00e0pid per la societat. Per exemple, les ventes d\u2019una empresa de software, una vegada desenvolupat el producte, s\u00f3n directament escalables sense necessitat d\u2019augmentar despeses. D\u2019aquesta manera, la part de creixement i ingr\u00e9s \u00e9s m\u00e9s dif\u00edcil de predir.<\/p>\n<p>Com a conseq\u00fc\u00e8ncia, a part de l\u2019an\u00e0lisi dels seus balan\u00e7os, cada vegada hi ha m\u00e9s factors intangibles per a valorar una empresa a tenir en compte:<\/p>\n<p>\u2013 Escalabilitat en vendes<\/p>\n<p>\u2013 Imatge de marca<\/p>\n<p>\u2013 Sostenibilitat<\/p>\n<p>\u2013 Bon govern<\/p>\n<p>&nbsp;<\/p>\n<p>D\u2019altra banda, existeixen altres m\u00e8triques, per a valorar companyies, que no recullen les despeses en I+D, digitalitzaci\u00f3, etc. per\u00f2 que tamb\u00e9 formen part del valor intr\u00ednsec de l\u2019empresa.<\/p>\n<p>Estudis recents demostren que els beneficis s\u00f3n cada vegada menys rellevants avui que en el passat.<\/p>\n<p>\u00c9s per aix\u00f2 que els analistes, depenent de les m\u00e8triques utilitzades, donaran diferent valoraci\u00f3 i, per tant, diferent preu de refer\u00e8ncia i diferent recomanaci\u00f3 per a una mateixa empresa.<\/p>\n<p>De la mateixa manera, alguns tamb\u00e9 classifiquen les empreses com a valor o creixement segons tinguin m\u00faltiples majors o menors en determinades m\u00e8triques.<\/p>\n<p>Creiem que no hi ha estils d\u2019inversi\u00f3 diferents sin\u00f3, diferents maneres de valorar. Qualsevol inversor de llarg termini t\u00e9 el mateix objectiu en ment: bons models de negoci en qu\u00e8 invertir.<\/p>\n<p>Aquests bons models de negoci, en general, tenen avantatges competitius sostenibles que demostren el seu poder de creixement en el llarg termini. S\u00f3n els fonamentals (marge i creixement de vendes) els que aporten valor en el llarg termini. Tot dep\u00e8n de la valoraci\u00f3 que es faci dels factors abans esmentats.<\/p>\n<h3>Per concloure, el que busquem no \u00e9s valor o el creixement, sin\u00f3 el valor del creixement.<\/h3>","protected":false},"excerpt":{"rendered":"<p>El preu de l&#8217;acci\u00f3 d&#8217;una empresa en borsa \u00e9s la suma del component racional (valor per fonamentals de l\u2019empresa) i&#8230;<\/p>","protected":false},"author":7,"featured_media":24343,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-24690","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sin-categorizar"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Back to basics. El valor del creixement - GINVEST<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Back to basics. El valor del creixement - GINVEST\" \/>\n<meta property=\"og:description\" content=\"El preu de l&#039;acci\u00f3 d&#039;una empresa en borsa \u00e9s la suma del component racional (valor per fonamentals de l\u2019empresa) i...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\" \/>\n<meta property=\"og:site_name\" content=\"GINVEST\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-03T21:23:18+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-06-23T09:05:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Francesca Maset\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@ginvestam\" \/>\n<meta name=\"twitter:site\" content=\"@ginvestam\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Francesca Maset\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\"},\"author\":{\"name\":\"Francesca Maset\",\"@id\":\"https:\/\/ginvest.es\/#\/schema\/person\/64e93ea3de1c6740c2503fc4b3970a6b\"},\"headline\":\"Back to basics. El valor del creixement\",\"datePublished\":\"2023-01-03T21:23:18+00:00\",\"dateModified\":\"2023-06-23T09:05:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\"},\"wordCount\":524,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/ginvest.es\/#organization\"},\"image\":{\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg\",\"articleSection\":[\"Sin categorizar\"],\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\",\"url\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\",\"name\":\"Back to basics. El valor del creixement - GINVEST\",\"isPartOf\":{\"@id\":\"https:\/\/ginvest.es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg\",\"datePublished\":\"2023-01-03T21:23:18+00:00\",\"dateModified\":\"2023-06-23T09:05:33+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage\",\"url\":\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg\",\"contentUrl\":\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg\",\"width\":600,\"height\":450},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/ginvest.es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Back to basics. El valor del creixement\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/ginvest.es\/#website\",\"url\":\"https:\/\/ginvest.es\/\",\"name\":\"GINVEST\",\"description\":\"Gestora de fondos de inversi\u00f3n\",\"publisher\":{\"@id\":\"https:\/\/ginvest.es\/#organization\"},\"alternateName\":\"GINVEST\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/ginvest.es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"ca\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/ginvest.es\/#organization\",\"name\":\"Ginvest Asset Management SGIIC, SA\",\"alternateName\":\"GINVEST\",\"url\":\"https:\/\/ginvest.es\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/ginvest.es\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/06\/logo700x700.png\",\"contentUrl\":\"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/06\/logo700x700.png\",\"width\":700,\"height\":700,\"caption\":\"Ginvest Asset Management SGIIC, SA\"},\"image\":{\"@id\":\"https:\/\/ginvest.es\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/ginvestam\",\"https:\/\/es.linkedin.com\/company\/ginvestam\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/ginvest.es\/#\/schema\/person\/64e93ea3de1c6740c2503fc4b3970a6b\",\"name\":\"Francesca Maset\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/ginvest.es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/37e1f72a9f37d874c89fdd4270e9b6872108986ee9e007a9d8bd646463c4ce96?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/37e1f72a9f37d874c89fdd4270e9b6872108986ee9e007a9d8bd646463c4ce96?s=96&d=mm&r=g\",\"caption\":\"Francesca Maset\"},\"description\":\"Directora de inversiones\",\"url\":\"https:\/\/ginvest.es\/ca\/author\/francesca\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Back to basics. El valor del creixement - GINVEST","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/","og_locale":"ca_ES","og_type":"article","og_title":"Back to basics. El valor del creixement - GINVEST","og_description":"El preu de l'acci\u00f3 d'una empresa en borsa \u00e9s la suma del component racional (valor per fonamentals de l\u2019empresa) i...","og_url":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/","og_site_name":"GINVEST","article_published_time":"2023-01-03T21:23:18+00:00","article_modified_time":"2023-06-23T09:05:33+00:00","og_image":[{"width":600,"height":450,"url":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg","type":"image\/jpeg"}],"author":"Francesca Maset","twitter_card":"summary_large_image","twitter_creator":"@ginvestam","twitter_site":"@ginvestam","twitter_misc":{"Escrit per":"Francesca Maset","Temps estimat de lectura":"3 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#article","isPartOf":{"@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/"},"author":{"name":"Francesca Maset","@id":"https:\/\/ginvest.es\/#\/schema\/person\/64e93ea3de1c6740c2503fc4b3970a6b"},"headline":"Back to basics. El valor del creixement","datePublished":"2023-01-03T21:23:18+00:00","dateModified":"2023-06-23T09:05:33+00:00","mainEntityOfPage":{"@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/"},"wordCount":524,"commentCount":0,"publisher":{"@id":"https:\/\/ginvest.es\/#organization"},"image":{"@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage"},"thumbnailUrl":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg","articleSection":["Sin categorizar"],"inLanguage":"ca","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/","url":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/","name":"Back to basics. El valor del creixement - GINVEST","isPartOf":{"@id":"https:\/\/ginvest.es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage"},"image":{"@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage"},"thumbnailUrl":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg","datePublished":"2023-01-03T21:23:18+00:00","dateModified":"2023-06-23T09:05:33+00:00","breadcrumb":{"@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/"]}]},{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#primaryimage","url":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg","contentUrl":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/01\/valor-creixement.jpg","width":600,"height":450},{"@type":"BreadcrumbList","@id":"https:\/\/ginvest.es\/ca\/el-valor-del-creixement\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/ginvest.es\/"},{"@type":"ListItem","position":2,"name":"Back to basics. El valor del creixement"}]},{"@type":"WebSite","@id":"https:\/\/ginvest.es\/#website","url":"https:\/\/ginvest.es\/","name":"GINVEST","description":"Gestora de fondos de inversi\u00f3n","publisher":{"@id":"https:\/\/ginvest.es\/#organization"},"alternateName":"GINVEST","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/ginvest.es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ca"},{"@type":"Organization","@id":"https:\/\/ginvest.es\/#organization","name":"Ginvest Asset Management SGIIC, SA","alternateName":"GINVEST","url":"https:\/\/ginvest.es\/","logo":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/ginvest.es\/#\/schema\/logo\/image\/","url":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/06\/logo700x700.png","contentUrl":"https:\/\/ginvest.es\/wp-content\/uploads\/2023\/06\/logo700x700.png","width":700,"height":700,"caption":"Ginvest Asset Management SGIIC, SA"},"image":{"@id":"https:\/\/ginvest.es\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/ginvestam","https:\/\/es.linkedin.com\/company\/ginvestam"]},{"@type":"Person","@id":"https:\/\/ginvest.es\/#\/schema\/person\/64e93ea3de1c6740c2503fc4b3970a6b","name":"Francesca Maset","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/ginvest.es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/37e1f72a9f37d874c89fdd4270e9b6872108986ee9e007a9d8bd646463c4ce96?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/37e1f72a9f37d874c89fdd4270e9b6872108986ee9e007a9d8bd646463c4ce96?s=96&d=mm&r=g","caption":"Francesca Maset"},"description":"Directora d'inversions","url":"https:\/\/ginvest.es\/ca\/author\/francesca\/"}]}},"_links":{"self":[{"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/posts\/24690","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/comments?post=24690"}],"version-history":[{"count":2,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/posts\/24690\/revisions"}],"predecessor-version":[{"id":24998,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/posts\/24690\/revisions\/24998"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/media\/24343"}],"wp:attachment":[{"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/media?parent=24690"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/categories?post=24690"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ginvest.es\/ca\/wp-json\/wp\/v2\/tags?post=24690"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}